- E-commerce
- Logistics & Distribution
- Migration
- Portfolio delivery
Nike Distribution Center Migration Between States
Migration of Nike's distribution center from São Paulo to Extrema, Minas Gerais, with retail running throughout, managed alongside the brand's e-commerce platform migration in the same period.
- Company
- Infracommerce
- Client
- Nike
- Period
- Dec 2020 – Sep 2023
- Role
- Project Manager
Context
- Physical relocation of Nike's distribution operation from São Paulo to Extrema, Minas Gerais, where Nike/Fisia's official distribution center already operated.
- Business, technology, and logistics teams coordinated across a single delivery, with retail running throughout.
- Migration window planned around ERP, WMS, carrier, and payment gateway integrations already in production.
Challenge
- Relocate distribution operations between states while retail kept running.
- Coordinate complex integrations with ERP, WMS, carriers, and payment gateways.
- Plan a cutover window that protected order fulfilment while stock moved between states.
My responsibility
- Managed end-to-end delivery of the distribution center migration.
- Aligned the migration plan and cutover window with executive leadership and business stakeholders.
- Allocated the analysts and Product Owners working on the migration and set its delivery priorities.
Approach and governance
- Weekly steering committees with the customer and internal executive areas.
- Migrations and go-lives planned to protect live retail operations.
- Operation scheduled to run in parallel through the migration window, so retail never depended on a single site being up.
Key actions
- Managed the migration of Nike's distribution center from São Paulo to Extrema, Minas Gerais, coordinating business, technology, and logistics teams.
- Managed Nike's e-commerce platform migration as another critical initiative on the account.
- Coordinated complex integrations with ERP, WMS, carriers, and payment gateways.
- Ran weekly steering committees with the customer and internal executive areas.
Outcome
- Distribution center migration completed with no relevant downtime for retail operations.
- Operational gain from the destination: sitting alongside Nike/Fisia's official distribution center in Extrema shortened transport between the two centers.
- Cost reduction from the lower tax burden that applies to operations based in Extrema.
- Nike's e-commerce platform migration managed as another critical initiative for the brand.