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  • Enterprise SaaS
  • Platform implementation

Location Insights for CCR S.A.

Location Insights delivery on the Sprinklr platform for CCR S.A., one workstream inside a multi-company contract spanning the group's highway, metro, light-rail, and airport concessionaires.

Company
Sprinklr
Client
CCR S.A.
Period
Jan 2024 – Feb 2025
Role
Senior Project Manager

Context

  • Location Insights project for CCR S.A. on the Sprinklr platform.
  • The group contracted Sprinklr through a single multi-company agreement covering 15 of its concessionaires — highways, São Paulo metro and commuter rail lines, the Rio light rail, the Bahia metro, and an airport.
  • Client-facing enterprise SaaS delivery, distinct in nature from the implementation and rollout work on the rest of the portfolio.

Challenge

  • Turn presence and performance data into information usable by the business areas.
  • Align what the platform could measure with the questions the business actually wanted answered.

My responsibility

  • Coordinated the delivery end to end for the account.
  • Aligned requirements between the client and the internal teams.
  • Owned planning and follow-up of the implementation.

Key actions

  • Gathered requirements with the client and translated them into scope for the implementation.
  • Configured and implemented the Location Insights capabilities used for presence analysis and performance tracking.
  • Followed the implementation through with the internal technical teams.

Outcome

  • Location Insights capabilities in place for presence analysis and performance tracking.
  • An information base established to support data-driven decision-making in the business areas.

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