Jul 2010 – Sep 2010
Tecla Internet
Product Analyst
Small Brazilian internet services company
Owned the development cycle for new products and the improvement of existing ones.
Responsibilities and deliverables
- Analysed products, the market and competitors.
- Developed product communication and tracked product performance.
- Presented product positioning plans for the market.
Key achievements
Translated market and competitor analysis into product positioning plans.
Project types
- Product lifecycle
- Market analysis
- Product positioning